WHY SHOULD PEOPLE BUY FROM YOU

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 WHY SHOULD PEOPLE BUY FROM YOU? 

When someone looks at your posts in which you were advertising your products, they must believe that your product will solve a problem for their needs.

This strategy is called THE TALK ABOUT YOUR BENEFIT STRATEGY. 

The customers are not looking for the FEATURES of your products. Instead of telling them about the FEATURES be telling them the BENEFITS they will get when they buy the products. 

What PROBLEM will your product SOLVE for them?

Share with them the benefits of using your products.

For example, if you're selling a bag instead of saying the bag is green and will match your outfit(features) instead say the BENEFITS: 

* The bag will make every other woman to stare at you when you appear at the office.

* This bag has three inner purses that can contain your ATM card, NRC, makeup kit, without stress. 

* It can take your mobile phone, your book, purse, laptop and other important items.

* The bag will last for 5 years if well maintained and it's only selling at k350.

* This bag can be delivered at your door steps anywhere in Lusaka. 

Let the clients see the benefits of your goods and services and they will be prompted to make a purchase. Benefits over features. 

Now go and create a post and show the customers the benefits of your products and goods.

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